In recent years, there has been a significant shift in Christmas gift trends, with the focus shifting from material goods to emotions and experiences. This is due to several factors.

Modern society is becoming increasingly aware of consumption and its impact on the environment. Many people are looking for more sustainable ways of living and prefer to reduce the number of unnecessary items.

Experiences often leave deeper and more lasting memories than material gifts. Trips, concerts, courses or spa weekends create shared moments and stories that enrich lives.

With digitalization and increasing connectivity, people value time spent together more than ever. Giving emotions is a way to invest in relationships and create new, valuable memories.

Lifestyles have become more dynamic and people often have everything they need. That is why gifts that offer relaxation, fun or new skills are always welcome.

Why are winter experiences so popular?

Winter experiences are so popular because they offer a unique combination of factors that make them extremely appealing. Creating memorable moments is key – snowy landscapes and a festive atmosphere create an aesthetic that predisposes to emotional experiences.

Many winter activities, such as skiing, snowboarding, ice skating or even just a walk in a snowy forest, are ideal for sharing in a group or as a couple. They encourage communication, strengthen bonds and create shared memories.

The uniqueness of winter experiences also makes them desirable. Every winter is different – ​​there may be more or less snow, temperatures vary, which makes each trip or activity unique. They are difficult to repeat to perfection, which adds an element of exclusivity.

Added to this is the desire to break away from routine and enjoy the magic of the season. Winter experiences are often associated with coziness, warmth, festive mood and a sense of adventure.

What are the most sought-after winter experiences for 2025?

For 2025, the list of most sought-after winter experiences is expected to include a combination of classics and innovations, fueled by the desire for memorable moments.

Winter adventures

Classic skiing and snowboarding remain at the top, but growing interest is also expected in more family-friendly options such as sledding and other fun in the snow.

For children, winter adventures are associated with a lot of joy and energy, and for them, sledding - a classic that never gets boring - is especially suitable, as are ice skating, building snowmen and forts, and walks in the snowy forest. There are outdoor skating rinks in the mountains, but you can also enjoy family fun in urban settings, when winter and snow allow.

Making a snowman is a creative activity that can also be practiced anywhere there is snow - in the yard, in the park.

Hiking in the mountains can be combined with a short weekend break, and you will only need appropriate clothing and a spirit of adventure. For little explorers, these are magical moments that also strengthen their health while they are outside and breathing fresh air.

Romantic experiences

SPA weekends in the mountains, especially with gourmet dinners and views of the snowy peaks, will be in high demand. Overnight stays in secluded mountain huts or boutique hotels, offering coziness and tranquility, will also attract couples.

They are the perfect opportunity to share special moments together.

You can create your surprise with a voucher, as the choice of experiences is almost unlimited. Look for a SPA center in the mountains, include massages for couples, an outdoor jacuzzi with a snowy view, a swimming pool in the package.

An overnight stay in a boutique hotel or hut is a wonderful option to retreat to a cozy atmosphere, surrounded by a beautiful view and, if available, a fireplace. The holidays are a time when you can fully enjoy these moments.

Don’t forget to organize a dinner with a view: book a restaurant with a panorama of the snow-capped peaks.

When presenting the voucher, don’t underestimate the role of the beautiful box, and it can also be accompanied by an additional small gift – a bottle of wine, handmade chocolates, a scented candle.

Urban winter emotions

Christmas markets with their unique craft products and culinary delights, as well as mulled wine tastings, will continue to be a magnet for lovers of the urban atmosphere. Ice rinks, especially those with festive decorations, will also be popular.

It is key to indulge in the atmosphere and discover the hidden corners that come alive during the cold months.

Take the time to visit the Christmas markets in your city or a nearby one. Not only for the gifts, but also for the aromas of mulled wine, cinnamon and roasted chestnuts. Enjoy the lights, decorations and music.

Visit one of the outdoor ice rinks, often located in the city centers. Even if you are not an experienced skater, the laughter andfun is guaranteed. Many of them also offer skate rentals.

Check the schedule for winter concerts, theater performances, exhibitions, or film premieres. Winter is the perfect time for cultural enrichment.

Find cozy cafes where you can warm up with hot chocolate, aromatic tea, or a special winter coffee. Explore neighborhoods you may not know well and look for local, hidden spots.

Even on a snowy day, a walk in a city park can be magical. Enjoy the silence, snowy landscapes, and fresh air. If there is a designated ice rink in the park, that’s a bonus.

Many restaurants and bars offer special winter menus or tastings of wine, cheese, or other seasonal products. It’s a great way to try something new and enjoy culinary delights.

Extreme Gifts

The demand for adrenaline-pumping experiences such as nighttime snowmobiling and snow buggy safaris will grow, targeting a younger, more adventurous audience. These gifts offer unforgettable emotions and are often shared with friends.

Snowmobile riding is a guarantee of high spirits, because accelerating through snowy meadows and forests with a powerful motorized machine is full of strong emotions. Companies that organize such activities and tours in mountainous areas provide sleds, equipment and instructors. Snowmobiles are easier to drive and do not require a special license.

A snow buggy safari gives a sense of adventure and freedom. Suitable places for it are near ski resorts, in wider open spaces and passable terrain.

Horseback riding in winter combines the beauty of winter nature and contact with exquisite animals. Such services are offered at equestrian centers and farms, where you can rent horses trained to ride in different conditions, along with a guide to guide you in your chosen challenge.

Paragliding is a chance that can reveal breathtaking views of the snowy landscapes and is completely permissible on clear and cold winter days.

Conclusion

Plan and book your adventure in advance to avoid the risk of filling up the groups, given the active winter season. Dress warmly and use waterproof outerwear. All that remains is to follow the safety instructions and use the necessary equipment.

The most important thing is to accept winter as a season that offers different, but equally exciting experiences, and to be open to new discoveries.